McLaren Racing and Edward Jones have announced a multi-year partnership that names the St. Louis‑based financial firm the Official Private Wealth Management Partner for both Formula 1 and IndyCar. The deal provides a sustained, year‑round presence across two of the world’s leading motorsport series.
The collaboration will launch in the 2026 Formula 1 season with helmet‑visor branding on drivers’ helmets at selected Grands Prix and prominent on‑track activations throughout the year. The arrangement will extend to IndyCar in 2027, with Edward Jones serving as primary sponsor of the #6 Arrow McLaren Chevrolet entry for the 111th Indianapolis 500 and several other races. Six‑time IndyCar champion and 2008 Indy 500 victor Scott Dixon will drive the car for the entire 2027 season, as previously announced.
“Edward Jones has a long history of supporting its clients and communities, and we’re excited to welcome them as McLaren Racing partners. We have a shared commitment toward preparation and continuous improvement through a people‑first culture, making this partnership a natural fit,” said Zak Brown, CEO, McLaren Racing.
In addition to on‑track branding, the partnership will prioritize client, community and fan engagement built around shared values such as preparation, teamwork, resilience and performance, amplified through co‑branded digital and social‑media initiatives.
“We’re thrilled to begin this relationship with Edward Jones and welcome them to Arrow McLaren and IndyCar racing,” said Kevin Thimjon, President, Arrow McLaren. “With the #6 crew entering an exciting new chapter next season, we look forward to working together and competing on some of the biggest stages in motorsports.”
Hema Widhani, Principal and Chief Brand, Experience and Marketing Officer, Edward Jones, added, “Whether on a racetrack or in a financial plan, success is rarely the result of a single moment; instead, it’s built through preparation, discipline and thousands of decisions made over time. What excites us most about McLaren Racing is the culture of teamwork, resilience and continuous improvement behind every performance. Those are many of the same principles that help our clients navigate complexity and achieve what’s important to them.”