Bilibili World Highlights Enduring Japanese Pop‑Culture Appeal Amid Sino‑Japanese Tensions

Students cosplaying as “Demon Slayer” characters take a selfie at a Sony Group booth at Bilibili World in Shanghai. (Photo by Shunsuke Tabeta)

TOMOKO WAKASUGI and SHUNSUKE TABETA

SHANGHAI — Bilibili World opened its doors on Friday without any Japanese artists on the lineup, underscoring the ongoing diplomatic friction between China and Japan. Nevertheless, attendees showed strong enthusiasm for offerings from Japanese firms such as Sony Group.

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