JTB Leverages Expertise to Capture Growing Inbound Business Travel Demand

JTB taps its experience serving VIPs and its robust domestic corporate network to boost inbound business travel offerings.

At a July 7 event held at Happo-en in Tokyo, JTB gathered corporate officials tasked with welcoming overseas partners and employees. The agency showcased its know‑how in organizing Japan‑based business trips, featuring demonstrations such as a traditional tea ceremony. (Photo by Mayuko Kurihara)

TOKYO — JTB, a leading Japanese travel firm, is expanding its high‑value inbound business travel services for Japanese companies that regularly host large groups of international partners and staff.

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