Ferrari, McLaren, and Mercedes Unveil Singapore‑Inspired Fashion Lines for Upcoming Grand Prix

Formula 1 merchandise has traditionally evolved slowly, keeping pace with team colours, sponsors and branding. Recently, however, fashion has become a major component of the sport, often reflecting the culture of the host nations. This weekend, two of the championship’s leading apparel partners have launched collections to celebrate what promises to be an exciting race.

Puma and adidas have each drawn inspiration from Southeast Asian heritage and culture for their new lines.

Puma draws on regional motifs

Puma has unveiled a Singapura Limited Edition collection for Ferrari and McLaren, available exclusively throughout Southeast Asia. The design team incorporated a variety of local influences, from Sino‑Portuguese architecture and Indonesian‑Malaysian batik to Thailand’s Mudmee weaving, Vietnamese brocade, Philippine traditional textiles and Peranakan tile patterns.

The Ferrari‑branded pieces feature Club Red paired with a soft Shoji hue, accented by Peranakan prints and floral details. The line first appeared in Singapore, Malaysia and Indonesia in early August, followed by releases in Thailand, Vietnam and the Philippines two weeks later.

McLaren took a different approach, blending Espresso Brown and black with batik‑style graphics while retaining the team’s signature papaya orange. The collection debuted in Singapore on 4 August, with other Southeast Asian markets receiving the apparel later that month.

adidas centres the collection on Singapore’s national flower

Instead of a broad theme, adidas partnered with the Mercedes F1 team to focus on a single emblem: the Vanda Miss Joaquim, Singapore’s national flower. The resulting Vanda Bloom range translates the orchid’s pink and purple tones, highlighted with white accents, across a variety of garments.

“Our race‑specific collections allow us to forge a deeper connection with the communities that host Formula 1 each season,” said Richard Sanders, Mercedes’ chief commercial officer. “The Vanda Bloom Collection honours Singapore through one of its most recognisable symbols while echoing the innovation and engineering excellence shared by the Mercedes‑AMG PETRONAS F1 Team and the city‑state. We look forward to seeing the team and our fans bring this story to life throughout the race weekend.”

Given Singapore’s notorious heat and humidity, adidas has incorporated its CLIMACOOL and CLIMAPROOF technologies into many of the pieces.

Although the two collections differ markedly in style, they both celebrate what will be a distinctive Grand Prix weekend. As teams increasingly seek to engage fans and honour the nations they visit, initiatives like these are likely to grow in importance.

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