The 2026 FIFA World Cup final between Argentina and Spain at MetLife Stadium marks a historic milestone as the first halftime show in the tournament’s 96-year history. With an estimated global audience of 1.5 to 1.8 billion viewers, the event has evolved into a cultural phenomenon, blending sport, entertainment, and social impact.
Coldplay’s Chris Martin spearheaded the inaugural FIFA World Cup Halftime Show, collaborating with Global Citizen to create an 11-minute performance that raises $100 million for youth education and football access worldwide. The lineup featured global icons such as BTS, Shakira, Madonna, and Justin Bieber, each contributing unique elements to a narrative of unity and resilience.
The production opened with a graphic of Earth transitioning to MetLife Stadium, where Madonna performed a mashup of “Music” and “Disco Inferno” atop an off-road vehicle adorned with a license plate reading “MAESTRO.” Football legends Ronaldo Nazário and Ronaldinho Gaúcho joined her, while her custom FIFA jacket displayed her name and the number “10,” referencing her 10th No. 1 hit, “Danceteria.”
EAST RUTHERFORD, NEW JERSEY – JULY 19: Ronaldinho, Madonna and Ronaldo perform during the Topps Final Halftime Show in the FIFA World Cup 2026 Final match between Spain and Argentina at New York New Jersey Stadium on July 19, 2026 in East Rutherford, New Jersey. (Photo by Carl Recine/Getty Images)
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Venezuela’s conductor Gustavo Dudamel, alongside the New York Philharmonic and Simón Bolívar Symphony Orchestra, orchestrated a vibrant sequence featuring the Muppets’ Dr. Teeth and dancers illuminated by colored flags. Dudamel’s pinstripe suit, emblazoned with his name and “1,” echoed a jersey aesthetic.
EAST RUTHERFORD, NEW JERSEY – JULY 19: Gustavo Dudamel of the New York Philharmonic and Animal of The Muppets perform during FIFA World Cup 2026 Topps Final Halftime Show at New York New Jersey Stadium on July 19, 2026 in East Rutherford, New Jersey. (Photo by Kevin Mazur/Kevin Mazur/Getty Images for Global Citizen)
Kevin Mazur/Getty Images for Global Citizen
BTS electrified the stage in their iconic ARIRANG red and FIFA jerseys, performing “Dynamite” with synchronized dancers and lyric-filled screens. The segment concluded with fireworks, immediately following their arrival from a Paris concert on their World Tour ARIRANG.
BTS perform during the half time show at the New York-New Jersey Stadium during the FIFA World Cup 2026 Final. Picture date: Sunday July 19, 2026. (Photo by Bradley Collyer/PA Images via Getty Images)
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TV characters Ted Lasso and Coach Beard from “Ted Lasso” introduced Justin Bieber with a nod to the show’s catchphrases, prompting a crowd-pleasing acoustic rendition of “EVERYTHING HALLELUJAH.” Bieber concluded by adapting lyrics to “It’s the World Cup, HALLELUJAH,” embodying the performance’s unifying spirit.
EAST RUTHERFORD, NEW JERSEY – JULY 19: Justin Bieber performs during the FIFA World Cup 2026 Final match between Spain and Argentina at New York New Jersey Stadium in East Rutherford, New Jersey, USA on July 19, 2026. (Photo by Evrim Aydın/Anadolu via Getty Images)
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Shakira and Burna Boy concluded the musical journey with “Dai Dai,” the World Cup’s 2026 anthem. Dressed in vibrant pink and yellow, Shakira led dancers selected through her “Dai Dai Dance Challenge,” collaborating with the Ghetto Kids of Uganda to spotlight global creativity.
Pelé’s 1977 “Love, love, love” speech framed the finale, where the PS22 Chorus and Sesame Street characters joined Coldplay, performers, and legends Ronaldo and Ronaldinho in singing “We Believe.” Earth-themed visuals and explosive confetti underscored the event’s message of unity, culminating in a shared celebration of football and humanity.
EAST RUTHERFORD, NEW JERSEY – JULY 19: Chris Martin performs during the Topps Final Halftime Show in the FIFA World Cup 2026 Final match between Spain and Argentina at New York New Jersey Stadium on July 19, 2026 in East Rutherford, New Jersey. (Photo by Florencia Tan Jun/Getty Images)
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