KPop Demon Hunters Surpasses Netflix Records with Record 648.7 Million Views

KPop Demon Hunters has garnered over 648.7 million views, surpassing Netflix’s second-most-watched film by more than double, according to the streaming platform’s internal data.

The animated musical film outperforms The Super Mario Bros. Movie (271.7 million views) and other top titles, cementing its status as a standout release. The data spans four years of Netflix’s engagement metrics, from late 2023 through mid-2026, as analyzed by Deadline.

The ranking differs from Netflix’s traditional popularity metrics, which focus on views within a title’s first 91 days. Instead, this list aggregates cumulative views across biannual What We Watched reports, highlighting sustained audience engagement.

Despite its 2025 release, KPop Demon Hunters continues to accumulate views, adding 130 million in the first half of 2026 alone. This places it as the streamer’s fourth-most-watched film during that period.

The plot centers on a K-pop group navigating their clandestine roles as demon hunters, clashing with a rival boyband aligned with a dark ruler. The film’s success was amplified by its soundtrack, with ‘Golden’ achieving chart-topping status in the UK and United States.

NME later recognized ‘Golden’ as one of 2025’s top 50 tracks, applauding its “melodic strength” amid a year filled with viral music trends.

The narrative weaves themes of fame and duty, as the trio balances their music careers with battling supernatural threats. This unique blend has driven fan engagement, leading to sold-out sing-along screenings, a McDonald’s partnership, and a planned Criterion Blu-ray release. A sequel is confirmed but set for 2029.

Animated family films dominate the rankings, including The Boss Baby, Minions, Sing, The Grinch, Shrek, and The Secret Life of Pets in the top 11.

Netflix’s originals occupy seven of the top 20 positions. Julia Roberts’ apocalyptic thriller Leave The World Behind places eighth, while Adam Sandler’s Leo rounds out the top five. Other notable originals include Damsel, Back In Action, Carry-On, Lift, Rebel Ridge, and The Union.

Netflix has shifted its reporting strategy, ending its biannual What We Watched series after the 2023–2026 cycle. Starting in Q1 2027, the company will publish annual viewing summaries instead, focusing on consolidated data rather than incremental reports.

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